The biggest shopping day of the year is fast approaching and the rampant overconsumption that has been known to accompany Black Friday has devastating effects on the planet. Rather than a complete boycott of the day, Healthy Seas has a better concept- Blue Friday! This is the idea of shopping sustainably and ethically.

Today’s guests are Laura in Waterland, an oceans and sustainability advocate, and Curra Rotondo, the co-founder and CEO of the brand, Lefrik. We talk about why having a Blue Friday is the way to go and how we all can support Healthy Seas on this day through a campaign that Lefrik has organized.

Highlights

• How is overconsumption bad for the planet?
• How can we shop more sustainably?
• What does an ethical company look like?

Ten Tips to Have a Blue Friday (to go deeper with these, be sure to check out Laura’s blog post here on Healthy Seas):

1. Bring your own shopping bags
2. Ask yourself the right questions and make a list
3. Buy from ethical brands
4. Be cruelty-free
5. Gift an experience
6. Support small and local businesses
7. Choose story over bargain
8. Purchase eco items
9. Make a donation
10. Try secondhand

Bonus Tip! Buy yourself or a loved one a bag from Lefrik during the Blue Friday weekend and 15% of the proceeds from your purchase will be donated to Healthy Seas!

Resources

• Lefrik
• Slow Factory
• Book: Consumed: The need for collective change; colonialism, climate change & consumerism by Aja Barber
• Book: Fashionopolis: The Price of Fast Fashion and the Future of Clothes by
  Dana Thomas
• Book: Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist by Kate Raworth

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Healthy Seas is a marine conservation organization whose mission is to tackle the ghost fishing phenomenon and turn this waste into an opportunity for a more circular economy. They do this through clean-ups, prevention, education, and working with partners who recycle and repurpose this material. The podcast is hosted by Crystal DiMiceli.